A special area will host coffee and tea traders, coffee roasting plants and distributors of equipment, who will present their products and services. Consumers’ growing knowledge of the product and their expectations of the quality of hot drinks, as well as the demands of competition, naturally force the necessity to continually ensure high standards in roasting and serving coffee and tea. This is why the Salon will also include a cycle of presentations and training for baristas and personnel who prepare coffee or tea.